Beeler.Tech's Rob Beeler sits down with Optable's Andy Sharkey to map out what agent readiness requires from publishers. They break down the three categories of agentic AI in market today, the three signals that determine whether your inventory is accessible to buyer agents, and the organizational alignment that separates publishers who participate from those who watch from the sidelines.

A live walkthrough of Optable's Audience Agent rounds out their conversation, demonstrating how a buyer brief can result in data-backed, sellable audiences in record time.