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End-to-end data clean room platform for frictionless collaboration

End-to-end data clean room platform,
integrated for activation
Publishers and advertisers use Optable data clean room technology to securely plan, activate and measure advertising campaigns.
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A new generation of privacy preserving data collaboration software

Collaborate with anyone

Optable customers can collaborate with their customers and partners, including those who aren't Optable customers themselves. This can be done using the platform's Flash Nodes, allowing to invite other parties into a secure environment.

Privacy and security at the core

Optable offers a decentralized identity infrastructure, allowing to build private identity graphs. The infrastructure provides means for creating purpose-limited, permissioned data clean rooms that minimize data movement.

Open and interoperable

Interoperability with data warehouses and other data clean rooms is key. Use of our open source software  allows third party platforms to match data with Optable customers, as well as implement secure clean room functions for their own use.

Integrated for activation

Activation can be done directly from the clean room by using Optable's SDKs, making it possible to deploy a campaign using Prebid-integrated SSPs or even directly in the Google Ad Manager. Programmatic activation is also possible using our integration with The Trade Desk (currently in beta).

Our approach

Optable is on a mission to redefine the way in which online identity and personal data are used to drive personalization of offers and content, with transparency and privacy controls at the centre of the user experience.

We use modern, secure techniques to allow matching of data using private instances of the platform.

Our technology minimizes data movement, preserves user privacy,  offers data sovereignty and guarantees compliance.