Ensure audiences remain continuously available across destinations. We've also added support for new destinations including The Trade Desk, PubMatic, and Microsoft Curate.

For publishers and media companies, understanding your audience is everything. That’s why we’re excited to introduce Optable Insights, a new suite of tools designed to provide real-time visibility into your ID Graph and audience relationships.

The recap of Scott Messer's presentation at the Optable Publisher Summit: Modern Data Stack held in NYC at the IAB Tech Lab on November 20th, 2024.

Deloitte Digital and Optable have partnered to create a whitepaper that explores the new data collaboration opportunities for RMNs in the era of data privacy and cookieless advertising.

Data collaboration technologies, like data clean rooms, has become a hot topic among media owners.

In a changing digital landscape where third-party cookies are fading, Optable, The Globe and Mail, VIA Rail, and Touché! worked together to improve digital advertising through privacy-safe data collaboration.