The age of privacy calls for better tooling.
Secure, private customer segmentation.
Secure, private data collection across devices.
Secure, private data onboarding with activation partners.
Privacy-preserving technology for audience data management.
- Secure first-party data onboarding creates new opportunities for collaboration with partners.
- Decentralized infrastructure ensures privacy-compliant, secure collaboration with complete data sovereignty.
- Activation using existing ad tech infrastructure.
- Possibility to use deterministic data as well as built-in probabilistic modelling to effectively resolve identity across multiple datasets.
- Creation your own walled garden with consent-driven device and identity graphs.
- Online-offline resolution technology based on the in-house identity graph.
- Functionality allowing to securely "learn" more about the audience by gathering insights from data and media partners.
- Dataset enrichment from identity and device graphs.
- Discovery of new audiences and activate campaigns using machine learning models based on insights.
“Advertisers need the right tools to lead the industry in privacy and transparency.”
Yves Poiré
Co-founder and CEO, Optable
Co-founder and CEO, Optable
* We never share user details with third parties, period.
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