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Environics Analytics Selects Optable to Enhance Clean Room Capabilities
Optable chosen to extend data collaboration and advanced audience targeting for advertisers, publishers and data owners
Data Clean Rooms
News
Press
As part of its clean room services and FuturesLab investment strategy, Environics Analytics (EA) today announced a partnership with Montreal-based, Optable, a SaaS data collaboration platform and clean room solution designed for the advertising ecosystem. EA will integrate Optable’s technology into EA’s existing EAVault clean room, providing clients with expanded options for secure data matching, data collaboration, audience enhancement and advanced advertising.